know nothing

You know that moment when someone tells you about something...

And you don't understand it?

A new technology...

A new way to build your marketing...

A new _________.

And you've never heard about it before?

The ego will reject that information...

However, the moment you've heard something you've never heard.

Is the moment to lean in and get obsessed about it...

Until you learn it.

All money I've made has occurred when I leaned in...

Instead of thinking I know anything about anything.

- S